I’m an award-winning marketing communications professional with twenty years of experience. I’ve worked on projects for higher education institutions, independent schools, distribution and logistics corporations, tech firms, executive coaching consultants, and nonprofit organizations.
I founded Caerus in 2019 to expand my portfolio’s range of projects and clients. But my story starts in the 1970s and 80s, when my father would bring me to work with him at a Philadelphia ad agency, and talk shop with me most nights across the kitchen table.
As a result, I was the eight-year-old girl standing in the cereal aisle, saying, “that’s good product placement,” as other kids grabbed boxes of corn flakes featuring a photo of their favorite intergalactic droid.
My lifelong fascination with human emotion translates into a keen understanding of how to connect with a target audience, while meeting my clients’ goals.